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PET FIT
Photography, Design & Style
A Discover Design 2025 Competition
An initiative by The Design Venue
READY TO STYLE YOUR PET INTO A STAR?
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This is your chance to step into the spotlight — with your pet by your side.
Does your pet have more paws-onality than the average fashionista?
Is your dog diva-ready? Your cat couture-conscious? Or your goldfish glam?
Welcome to PET FIT: where high fashion meets furry friends. This one-of-a-kind design challenge invites high school students to create a stunning pet outfit or accessory, style their animal companion, and capture the perfect petwalk-ready moment fit for a pet fashion magazine cover.
This is not just about dressing up your pet. It's about:
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Conceptual thinking
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Crafting a wearable, safe design
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Visual storytelling through styling and photography
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Creating an unforgettable pet-sona!
​Bring your imagination, design sensibility, and camera skills to life — because the runway belongs to the animals now.
Who can Participate?
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Students of Grades 9, 10, 11, and 12
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Individual participants only (no team submissions)​​​
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The Task
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Design & Create a one-of-a-kind garment or accessory for your pet — dog, cat, rabbit, parrot, guinea pig, or even a fish!
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Develop a theme: Choose a concept or inspiration — red carpet glamour,
mythology, streetwear, ethnic elegance, fantasy, or even your pet’s daily drama. -
Build a mood board: Curate your vibe. Props, color palette, materials,
references. -
Style your pet: Plan the photoshoot. Think poses, lighting, backdrop, props.
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Capture the perfect photo: One powerful image that screams "Pet Fashion
Magazine Cover!" -
Show your journey: Shoot a short reel (90 sec max) of the making, styling, or
photoshoot process
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Please ensure that your outfits are appropriate, not offensive, hateful, etc. ​
GENERAL RULES & GUIDELINES
One entry per participant only.
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No vulgar, violent, or culturally inappropriate content.
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No harm, stress, or discomfort should be caused to any pet. If any form of cruelty, violence, or distress to animals is observed or reported, the participant will be immediately disqualified and barred from future Discover Design events.
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Submissions after the deadline will not be accepted.
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Work must be uploaded via official Discover Design platforms/templates.
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Use only stock images or materials you have the right to.
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Promote your entries ethically.
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Keep your design safe, breathable, and comfortable for the pet.
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Final content may be used by Discover Design and The Design Venue for publication, social media, or educational promotion (with credits).
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Plagiarism and digital manipulation will result in disqualification.
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All participants receive certificates; Top 3 win trophies + spotlight features
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WHAT TO SUBMIT
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Note: All submissions must be original. No digital editing, filters, or AI-generated content. Let your raw creativity shine. Submissions with digital manipulation will be disqualified.
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JUDGING CRITERIA
WHY PARTICIPATE?
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Express your creativity through fashion and styling
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Tell powerful visual stories
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Build your design portfolio with a unique concept
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Stand out in college applications
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Win recognition, trophies, and be featured on @discoverdesign25
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It’s fun. It’s fabulous. It’s furry-tastic!
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FINALISTS MUST CARRY:
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Printed A3 sheet (your submission image)
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Printed A5 concept note
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Original props/costumes used
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STAY CONNECTED
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Website: www.discoverdesign.in
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Email: discoverdesign2025@gmail.com
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Instagram: @discoverdesign25
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Let the world see your creativity unleashed. Let your pet become the next fashion icon. Register now and get paws-itively stylish!
